Born Primitive

VerifiedVeteran-OwnedOpen NowRetailApparelOutdoors & Adventure
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Born Primitive

RetailApparelOutdoors & AdventureWeapons, Gear, and TrainingE-Commerce & Online BrandsMil Discount
Nationwide

About

Performance training apparel, shoes, and everyday wear for men and women are built for lifting, running, and hard use, alongside tactical and backcountry hunting gear. Military members and first responders receive a discount after verifying their status online.

Veteran-Owned Business

Founded and operated by military veterans with extensive experience in defense and intelligence operations. We understand the unique security challenges facing government agencies and defense contractors.